…Broadcaster secures exclusive rights for three
seasons running up to 2021 …
Nairobi,
20th September 2018. Pay TV provider
StarTimes Media has acquired the exclusive broadcast rights for UEFA Europa
League. This will see the broadcaster air 205 live soccer matches during each
of the three seasons that will run until 2021.
The media rights will run across all platforms including pay television
and online mobile application enabling subscribers to access the premium
European Club Competition both at the comfort of their homes and on the go.
Speaking during the launch ceremony, StarTimes
Marketing and PR Director Mr. Japhet Akhulia noted the brand’s progressive
efforts to secure content that continues to distinguish StarTimes as the home
for Premium sports content at the most affordable subscription rates in the
market.
“The acquisition of exclusive broadcast rights
for the UEFA Europa league for the next three seasons is very strategic as this
is a culmination of our dedicated efforts to continue airing premium sports
content while remaining affordable for the majority of Kenyans who want to
enjoy at the comfort of their homes and flexibility through the StarTimes
mobile APP,” noted Mr. Akhulia.
The development adds to the already rich football
action available on the StarTimes platform which includes broadcast rights to the
on-going German Bundesliga, French Ligue 1, Ghana Super League as well as the
FIFA Club World Cup which is expected to kick off in December.
StarTimes has dedicated five channels to the rich
footballing action, three of them being High Definition (HD) which includes
World Football (HD), Sports Premium (HD), Sports Arena (HD), Sports Focus and
Sports Life. The channels will have additional offerings including
multi-language commentary in English, Kiswahili and French.
With the broadcast rights extending to
availability of the matches on the StarTimes mobile application, soccer fans
will be in a position to stream live matches on Standard Definition (SD), High
Definition (HD) and Ultra High Definition (UHD).
StarTimes subscribers will enjoy the UEFA Europa league and other top
tier soccer leagues from as little as Ksh 599 per month on basic bouquet. Other
bouquets include Classic and Unique bouquet that retail at 999 and 1,499
respectively. Subscribers on the lowest bouquet – Nyota Bouquet that retails at
Ksh 259 per month will access also enjoy access to select matches.
The same will be
available from as little as Ksh 899 on Smart bouquet and Ksh 1,499 for Super
bouquet on the StarTimes satellite television platform.
The company’s flexible subscription payment
options continues to allow subscribers the freedom to pay conveniently daily,
weekly or on a monthly basis in an effort to ensure fans do not miss a single
match.
Of the four bouquets
available on the StarTimes terrestrial technology platform, subscribers pay a
daily fee of as low as Ksh 22 on Nyota bouquet, Ksh 50 on Basic bouquet, Ksh 83
on Classic bouquet or Ksh 125 for Unique bouquet.
Weekly charges on Nyota,
Basic, Classic and Unique bouquets are Ksh 86, Ksh 200, Ksh 333 and Ksh 500
respectively.
StarTimes subscribers on
the satellite television platform are also in a position to access three of the
available bouquets at a daily rate of Ksh 37 for Nova bouquet, Ksh 75 for the
Smart bouquet and Ksh 125 for the Super bouquet.
Weekly charges on Nova,
Smart and Super bouquets are Ksh 150, Ksh 300 and Ksh 500 respectively.
“During
the three UEFA Europa League seasons, we will have broadcasted up to 615 live
soccer matches this in addition to the over 20 weekly live matches available
from the broadcast of the top tier soccer leagues which presents rich offering
for every soccer fan in the country,” concluded Mr. Akhulia.
